Stakeholders who have no direct link in personal or financial matters to the company are known as?

Secondary stakeholders are individuals or groups that do not have a direct relationship with the company but can still influence or be influenced by the organization's actions and decisions. These stakeholders typically do not have a direct financial interest or personal connection to the company. Examples of secondary stakeholders include the media, trade associations, and the community at large.

These stakeholders may be affected by the company's activities, policies, and performances but are not directly engaged in the business. Their influence often stems from their ability to shape public perception, advocate for particular causes, or mobilize community support, which can impact a company's operations or reputation.

In contrast, direct stakeholders, primary stakeholders, and internal stakeholders all have a more established connection to the company, whether through financial investment, legal obligations, or internal operations. Hence, identifying secondary stakeholders is crucial for organizations wanting to understand the broader context in which they operate.